With a perfect location on Jumeirah Beach, the hotel offers easy access to Dubai Marina, Dubai Internet and Media Cities, Knowledge Village, Jebel Ali Free Zone, Dubai Investment Park, Emirates Golf Club, Mall of the Emirates and Ibn Battuta Mall. Dubai City Centre and the International Airport can be reached in approximately 25 minutes.

The apartment hotel welcomes guests in a 45-storey building with a lift and 180 rooms. The reception desk is open round the clock. A baggage storage service, safe, currency exchange service and cash machine are available. Wireless internet access allows guests to stay connected while on holiday. The tour desk offers assistance with booking excursions. The hotel offers various facilities for guests with disabilities. Wheelchair-accessible facilities are available. A number of shops, including a souvenir shop, are great for shopping or just browsing. A garden provides extra space for rest and relaxation in the open air. Additional facilities include a playroom. Guests arriving by car can park their vehicles in the garage or in the car park. Other services include a 24-hour security service, a babysitting service, a childcare service, a car hire service, medical assistance, a transfer service, 24-hour room service, an alarm call service, a laundry service, a hairdresser and a hotel shuttle bus. A business centre with fax machine and projector is available.